Services

With over 12 years of experience in Search Engine Marketing, I understand the changes needed to get your website to the top of search engine results organically. 

• Introduction Meeting/Call to Discuss Your Website & Digital Presence and Goal Expectations
• Complete Scope of Work in Writing Before Starting Project - You'll have a clear understanding of what we will be working on, so there are no surprises
• Full SEO/AEO Assessment - A complete review of your website that lists all improvements needed to improve organic search rankings
• Make Updates to Website - I can update the site, or if you work with a web developer, we can create an Excel document with all the changes and instructions for easy updates.
• Index the Site - After updating the website, we index it with Google, Bing, and other search engines to ensure it reflects the most recent version with all changes. 

After optimizing websites for organic search, the PPC and digital marketing ads improve search rankings more quickly. Our specialties include Google Ads, Google Local Service Ads (LSAs), Bing Ads, and social media ads on Facebook, Instagram, and LinkedIn.

• Paid Search Competitor Assessment - Before creating any campaign, it's best to assess the competitors. We measure this using spend trends, keyword list utilization, competitor campaign history, and search trends.
• An assessment helps determine monthly spends, keywords, ads, bidding strategy, etc. 
• Campaign Creation - Before launching any campaign, we will review all our work to ensure you understand the campaign message.
• Monthly Maintenance Monitoring - For a small monthly fee based on campaign work. After launching campaigns, we monitor their performance and make adjustments to ensure they are outstanding. We create monthly reports to share metrics and recommendations. 

Navigating the internet can be challenging, especially since website design, coding, and best practices are constantly evolving. Let us help your team grasp the fundamentals of online search. We offer training in SEO (Search Engine Optimization), AEO (Answer Engine Optimization), SEM (Search Engine Marketing), or a combination of all three!

• Initial Meeting to Scope Out Workshop Agenda - We take the time to discuss topics and plan out the syllabus for your team's workshop. Depending on the scope, workshops can range from a few hours to a full day.
• Scope Creation of Lesson Plan - Scope explanation of what steps we take to create the presentation, travel time, and all other costs included with the workshop, so there are no surprises.  
• Workshops Taught On-site - Your team doesn't need to travel; we come to you
• PowerPoint presentation - All workshops include a PowerPoint presentation that can be saved for future reference.

Creating blogs helps improve search rankings by providing new, indexable content. We offer assistance with blog topics, outlines, posting schedules, and writing. 

• Initial Meeting Scope Meeting - Discussion of goals and obstacles for your website
• Blog content is customizable - 
  • We can develop blog topics and create a posting schedule. We can make a list of posts with outlines for you to publish. We can also write all the posts for you to publish, or customize them however you prefer.