Services
Search Engine Optimization - Organic
With over 11 years of experience in Search Engine Marketing, I can breakdown what is needed for your website to come to a top of a search engine organically.
- Introduction Meeting/Call to Discuss Your Website & Digital Presence and Goal Expectations
- Complete Scope of Work in Writing Before Starting Project - You'll have a clear understanding of what we will be working on so there are no surprises
- Full SEO Assessment - A complete review of your website that lists all improvements needed to improve organic search rankings
- Make Updates to Website - We can make the improvements to the site, or if you work with a web developer we create an Excel document that has all changes with instructions for easy updates
- Changes can be H tag updates, SEO Title Updates, proper Metadata Data description creation, Grammar improvements, Content rewrites to add organic keywords, add alt descriptions to images, and other improvements
- Index the Site - After all updates are made we index the site with Google, Bing, etc. to ensure your website is showing the most recent version with all changes
Paid Search Advertising - PPC
After sites are search optimized for organic search, PPC enhances sites for the best search rankings. Our Speciality is Google Ads (Extended Text Ads, Responsive Search Ads, Dynamic Search Ads, Responsive Display Ads) along with Bing Ads, Social Media Ads (Facebook, Pinterest, Instagram, Linked In)
- Paid Search Competitor Assessment - Before creating any campaign it's best to assess what competitors are out there and spends, keyword list utilization, and their campaign history along with Search Trends
- Assessments help determine monthly spends, keywords, ads, bidding strategy, etc
- Campaign Creation - Before going live we create all campaigns/adgroups and review with you to make sure you understand the campaign
- Monthly Maintenance Monitoring - For a small monthly fee - After we launch campaigns, we will monitor your campaigns and make adjustments to make sure campaigns are top-notch. We create monthly data reports to share metrics and recommendations.
Teach SEO & SEM to Small Businesses - WorkShops
The internet can be hard to navigate, and in this day in age, websites, web coding, best practices change monthly. Let us help your team understand the basics & fundamentals of search. We can teach SEO, SEM, or Both!
- Initial Meeting to Scope Out Workshop Agenda - We take the time to discuss topics and plan out the syllabus for your team's workshop. Depending on the scope, workshops can be a few hours or customized to several days
- Scope Creation of Lesson Plan - Scope explanation of what steps we take to create the presentation, travel time, and all other costs included with the workshop, so there are no surprises
- Workshops Taught On-sight - Your team doesn't need to travel, we come to you
- PowerPoint Presentation - All Workshops are taught as a PowerPoint presentation - We customize the presentation with your branding and share a digital copy afterward for references
Blog Content Creation
Blog Creation helps boost rankings; its new content that can be searched and indexed. We can create Blog topics, Blog Outlines, Blog Posting Schedule, and Blog Writing.
- Initial Meeting Scope Meeting - DIscussion of goals and obstacles for your website
- Blog Experience is Customizable -
- We can create Blog topics and Blog Schedule;
- Create a list of posts with outlines, and you post;
- Create Blog topics and write all posts for you to post; or
- Anyway You Want